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October 4, 2010

What is Gamification and Real World Examples of It

    What Is Gamification? Gamification is a new vocabulary word lately, and there’s even a summit about it. What is the definition of gamification? The word gamification is used to describe companies integrating game mechanics into their non-gaming product or service to drive user engagement. These companies are “gamifying” their products and services by adding light game mechanics on top of them. What does that actually look like? While the term is relatively new, the tactics aren’t and have already been in play for quite some time. Here are some examples of gamification in action. Real World Examples of Gamification Collecting… Read More »What is Gamification and Real World Examples of It